Entrepreneurial learning at The Game Assembly
The Game Assembly is an education that teaches the handicraft of making games. It is not an education where we teach our students to make business plans and entrepreneurship. The time spent here is to short and not everybody strive to start their own company.
Our students make games all the time. They work in game project groups with approximately 10 people, half artists and half programmers. So far we only have had game artist and game programmers at The Game Assembly but this fall we will also have Leveldesigners and then the groups will grow a bit.
The first year the staff put together the groups. We want everyone to have worked with each other. But the last and second year the students work in the same group for four game projects. First of all we want the groups to build on their group dynamics but the last years technical solutions are so complicated that they need to reuse them from game to game. They wouldn´t have time to start new solutions for every game they make since our students build their own technical solutions from game engines to tools.
When they start the second year we encourage our students to build a strong group feeling. We encourage them to post their work on forums so they can get feedback. We encourage them to have meeting every morning to go through the status of the game. We have check-ups where similar to the two-week intervals you have working agile/scrum. All this makes so that students get the feeling that they’re working in a game studio. They get their own studio name, they get their own logo, they also make trailers and post stuff on their groups own facebookpages. This is a splendid way to get the feeling of marketing games. Getting the buzz out to a bigger audience. Doing this they start to get their own followers and this is what we believe is Entrepreneurial learning.
We are very proud to present all our students work in progress. They are all amazing and there is no limit in how great they can be.
They all make their own solutions. One group workd hard with their box art, some of them make their own t-shirts and homepages. Three students even started their own game company during their internship and they now have Capcom mobile as their publisher, Visual Dreams.
You can also find game trailers on youtube.
Check it out for yourself and visit some of our student-groups/studios facebookpages.
